Messaging
Launching a new offering or initiative? We can help your leadership craft a clear story. Then we’ll arm your team with a content strategy to roll it out in the most effective way.
USG
Case Study
USG needed help rolling out a new technology application to sales teams and customers. Fungi led them through a message mapping and alignment exercise to ensure the internal team had a simple and repeatable story to tell. Then, we developed a content toolbox to share with customers, including a sales playbook, explainer video, customer teaser, and a “story-in-a-page.”
VIDEO
Strategy
Rolling out a new brand or website? We can help you develop a video strategy that brings it to life while ensuring consistency across all content.
Cushman & Wakefield
Case Study
After the launch of their new website, C&W needed a global video content strategy to bring consistency and brand continuity across the organization. Fungi media audited their content and interviewed marketing teams in order to develop a simple set of guidelines that could be followed by all agencies (internal and external) when developing content.
